A Curious Collection of Flavored Whiskies

BRAND CONCEPT AND NAME

 

Step away from the usual and explore this curated collection of flavored whiskies fused with ingenuity and imagination. Two fanciful brothers. One a master distiller, the other a flavorist. Together, they distilled the essence of a sweet treat in such a way that revitalized American whiskey.

Naming, Concept & Creative Direction: Lee Arters Label Design: Lou Antonucci Label Photography: Lee Arters Agency: BrandtBrand

 
 
 
 
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The Whiskeysmith Brand Story

Whiskeysmith imagines that once upon a time two brothers came together to create a selection of premium flavored whiskeys that captured each of their desires in one glass. One was a master distiller with a knack for tasting the best whiskeys out there. The other had a sweet tooth and was a flavor aficionado. Together, these brothers realized that the sum was greater than its equal parts. The brothers may be mere legend, but Whiskeysmith is founded on their inspiration. Whiskeysmith is making waves in the flavored whiskey category with new, refreshingly fun flavors: Chocolate, Banana, Pineapple, Blood Orange, Salted Caramel, Peach & Coconut.

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